Netflix Adds 30-Second Preview Videos to iOS App

Netflix Adds 30-Second Preview Videos to iOS App

Netflix today added a slew of 30-second video trailers to its iOS app, after limited testing of the feature since early March. Optimized for mobile, the trailers ape the look of Snapchat and Instagram Stories, appearing as circular icons on the app’s main screen...
Eddy Cue explains Apple’s original video content strategy

Eddy Cue explains Apple’s original video content strategy

Apple SVP of Internet Software and Services Eddie Cue appeared onstage at SXSW on Monday, and discussed a range of topics, including their just-announced acquisition of magazine app Texture. Cue also made some comments regarding Apple’s recent moves in original video...