Apple has a history of choosing cash over startups

Apple has a history of choosing cash over startups

 Apple has more cash than any other tech company on the planet. Yet, that hasn’t translated into spending on acquisitions. Over the past five years, Apple has spent the least on M&A out of all the “Big Five” most valuable U.S. tech companies. That’s despite the...
Apple acquired augmented reality headset startup Vrvana for $30M

Apple acquired augmented reality headset startup Vrvana for $30M

 As Apple reportedly ramps up work to ship an augmented reality headset in 2020, it has acquired a startup from Montreal, Canada that could help it get there. TechCrunch has learned that Apple has acquired Vrvana, maker of the Totem headset — which had rave reviews...
Apple has acquired imaging sensor startup InVisage Technologies

Apple has acquired imaging sensor startup InVisage Technologies

 As Apple continues to work on ever-smaller but more powerful computing devices, it has acquired a startup focusing on nanotechnology, and specifically as it relates to image sensors. TechCrunch has learned and confirmed that Apple has picked up InVisage Technologies,...
Dow Jones said that Google was buying Apple, the algos bought it

Dow Jones said that Google was buying Apple, the algos bought it

 There you have it. Steve Jobs’ will + Dow Jones + Apple Park = Google’s buying Apple. I think we finally have algorithmic transparency. This morning Dow Jones shot some fake news out over the wires announcing that Google was acquiring Apple for $9 billion. For a...
Apple is shoring up Siri for its next generation of intelligent devices

Apple is shoring up Siri for its next generation of intelligent devices

 Siri is a critical component of Apple’s vision for the future, so integral that it was willing to spend $200 million to acquire Lattice Data over the weekend. The startup was working to transform the way businesses deal with paragraphs of text and other information...